Description :
Sturdy and eye-catching, this wooden Coca-Cola caddy features classic red lettering on a vibrant yellow background with slogans like “Drink Coca-Cola in Bottles” and “Pause... Go refreshed.” Likely dating to the mid-20th century, the carrier is constructed from nailed and joined wood, with a red-painted turned wooden handle and internal metal dividers to hold six glass bottles. Its worn graphics, visible cracking, and patina enhance its nostalgic character. Though it shows clear signs of wear—including a split in the handle frame—it remains structurally intact and is ideal for display or light decorative use.
Era:
Mid-20th century (circa 1940s–1950s)
Style:
Rustic Americana / Vintage Advertising
Technique:
Screen-printed branding on painted wood; hand assembly using nails and joinery
Tools Used:
Hand saws, wood clamps, hammer, screen printing press, hand paintbrush (handle detail)
History:
Promotional items like this caddy were distributed to retailers and bottlers during the height of Coca-Cola's advertising expansion.
Manufacturer / Maker:
Maker: Unmarked, likely commissioned by The Coca-Cola Company for retail distribution
Suggested Weight:
Approximately 3–4 lbs
Item Number : P12978
Category : Collectibles
Brand : UK